Key AI-driven trends include hyper-personalization, AI-driven content creation, and improved customer interactions through ...

Brands should expect RCS to be the standard channel for customer experience by the end of 2025. There’s no time like the ...

Customer experience (CX) is a key pillar in marketing strategies and trends for 2025, hand in hand with artificial intelligence According to a PwC report, while 73% of consumers consider customer ...

To effectively translate the in-person customer experience to an online one and vice versa requires significant thought and ...

Blackbook Agency founder and managing director Eleftheria Voskaridou spoke with the Cyprus Mail about the future of marketing ...