Why do men care about balding? It is just hair after all, and such a vain thing to worry about! And why do men not careabout balding, given that it significantly alters their look, and strongly ...

Livon, a hair-care brand, used a TV ad and digital media campaign to connect with young people in India and increase sales. This is a tale of David versus Goliath in the Indian market. Livon was ...