Nielsen calls the move a "necessary step to safeguard the investments" of paying partners amid the ongoing contract dispute with Paramount ...

There’s been a new development in the ongoing dispute between viewership measurement company Nielsen and Paramount Global, ...

There’s been a new development in the ongoing dispute between viewership measurement company Nielsen and Paramount Global, the parent company of the CBS broadcast network. According to a recent ...

Nielsen said it continues to make Paramount data available to clients, albeit not in the same way as in the recent past. “All of our clients continue to have a full view of the marketplace ...

the center provides academic researchers at the University of Chicago Booth School of Business and around the world access to Nielsen’s US Ad Intel dataset, which starts in 2010. These data include ...

To be clear, Nielsen will be in possession of the relevant data but will be suppressing your access to that data,” Halley said in his memo. “This decision was made by Nielsen and will affect ...

Nielsen has removed some of Paramount Global’s data for advertising measurement in a new product update. The move comes as the two parties have been locked in a contract renewal dispute that has ...

To be clear, Nielsen will be in possession of the relevant data but will be suppressing your access to that data,” Halley said in his memo. “This decision was made by Nielsen and will affect the value ...

It’s the end of 2024 and apparently, people need television more than ever. According to the latest Nielsen data, November was a high-water mark for television viewership this year, reaching the ...