Remember that collaborations are engines for value creation. Examples like Birkenstock-Dior, Run-DMC and Aerosmith and ...

Marketers don't need to become AI developers or learn to code, but they must think like programmers. Computational ...

Rooted in natural resources and local craftsmanship, find out how India's traditional creative industry embodies the principles of sustainability and are driving cultural preservation and economic ...

On this page Charlotte Tilbury x F1 Dior’s ‘Gold House’ Balenciaga’s tape bangle Miu Miu’s ‘Summer Reads’ pop up Kans’ Douyin mini-drama Winona’s CNY gift box Arc’teryx museum flagship store Moncler’s ...

Martech is expected to grow significantly by 2030. Marketing automation can boost efficiency if correctly used. Poor strategy ...

In this exclusive talk with a senior IBM executive, learn about how AI, 5G, and groundbreaking partnerships are reshaping global industries.

For advertising and brand management professionals, Q4 to early Q1 is a hectic time often focused on developing Super Bowl ...

Although Maria Porro's journey to becoming the president of Milan’s Salone del Mobile.Milano wasn’t typical, her background ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

But with several key platforms and agencies to choose from, plus an ever-evolving marketing landscape, it may be difficult to know where to start. But starting out with some strategic planning can ...

With cross-border e-commerce projected to soar from $1.01 trillion in 2023 to $6.72 trillion by 2032, the potential is limitless. Chandan Sharma, Adani Group’s Digital Media Head, points out, “Imagine ...

Jeff Klimkowski shares his outlook on sustaining growth this year, providing finance chiefs with a real-life example of ways ...