A quick throw back to start your weekend off right 😌☕️ —— In 1957, the FCC had instituted 10-second breaks for station identification. Aware of Jim's ability to make a point quickly in a short and funny way, the Wilkins Coffee Company asked him to create characters and make ads to sell their products. He eventually produced about 200 commercials for them, most featuring a company spokesman named Wilkins and a non-Wilkins-coffee drinking fellow named Wontkins. #thejimhensoncompany #jimhenson #pu